Monday, January 18, 2010

Sneak Peek Up Date: 2011 Audi A1

Audi's new A1 has been designed with the "sportiness of the R8 and elegance of the A8", according to the firm's latest teaser details about the car.

Audi's light designer Andre Georgi made the statement in the latest of a series of videos about the A1, designed to build up interest in the car ahead of its launch at Geneva in March.

"On the A1, the front gets its character from a completely new form of LED daytime running lights," he said. "We have given our newcomer the sportiness of the R8 and the elegance of the A8.

"The new LED technology with fibre optics enables us to draw extremely precise, continuous lines. In this way complex graphics are created in the interplay between the daytime running lights, the turn signals and the dipped headlights."

Audi says the A1's lights have been designed to mimic an eagle's wing or an athlete in the starting blocks. Pictures of the car with its ambassador Justin Timberlake leaked onto the internet before christmas.

Thanks to: Autocar

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