Friday, March 4, 2011

Ford Next Mustang Design

Ford believes its Mustang pony car isn't just an icon in North America alone, but an icon all over the world and as such, it should reflect the company's new philosophy in which products are created with global input.
Speaking on the sidelines of the 2011 Geneva motor show, Ford's group vice president for global product development Derrick Kuzak, dropped the bomb: the next-generation of the company's pony car will be the first Mustang with styling themes proposed by studios in Europe, Australia and other regions. Up until now, the design of the Mustang was a U.S.-only matter. 

"It is a common process we [now] use on every vehicle," Derrick Kuzak told reporters in Geneva. "When we embark on a new product, particularly one that is all new, it involves all of the studios. Then J [Mays, Ford's global design chief] and the design team pick the best of those themes," he added.
Kuzak said that the 2012 Ranger pickup truck for markets outside North America is one of the latest examples of Ford's new global design approach which was adopted in 2008. "The Ranger was done by the Australian studio with input from the European studio," Kuzak said.
So, when will we see the next generation of the Mustang with design input from Ford's studios across the world? Unfortunately, Kuzak didn't provide an answer to that but it is believed that a new Mustang should enter the market by 2014.


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